Advance confidently in the direction of your dreams.

Growing a business single-handed, a collection of articles and hopefully inspiration.

Sunday, May 19, 2013

Tips to Work Well with Employees


Whether you know it or not, being a business owner also requires being a leader — especially if you have employees. If you don’t display good leadership skills, you won’t get the most from your employees, and your business will suffer.
Despite good intentions, many business owners and managers unknowingly strike fear into employees simply by what they say — or don’t say. And fearful employees are not productive employees. They react to fear with the primitive ‘fight, flight or freeze” instinct and begin to focus only on their own survival, says Christine Comaford, a leadership consultant and author of the new book “How Teams Become Brilliant Together” (Portfolio/Penguin 2013).
Here are five ways that business owners inadvertently scare employees into a dysfunctional state:
You “help them out” by giving them solutions. When you constantly tell people what to do instead of encouraging them to figure things out on their own, you develop a business full or order-takers instead of innovators. By training them to always ask, you end up with a group of workers who are perpetually frozen in survival mode.
On the other hand, when you engage people in problem-solving themselves, you create a sense of safety, belonging and mattering.
Your meetings are heavy on sharing and point-proving, and light on promises and requests. Meetings that are rambling and unfocused send people into fear and confusion. But short, high-energy meetings that have a clear agenda keep everyone motivated. Ideally you should focus on only enough information sharing to solicit requests from people who need something, and promises from people who will fill that need.
If you tune up your communication, the result will be meetings that are efficient and effective, and that keep your employees happy as well as productive and accountable.
You give feedback to employees without first establishing rapport. In short, you must be able to influence people, not just boss them around. Here are three shortcut phrases that can help you do that:
“What if ...” When you use this preface to an idea/suggestion, you remove ego and reduce emotion. You’re curious — not forcing a position, but kind of scratching your head and pondering.
“I need your help.” Specialists call this a “dom-sub swap” because when the dominant person (the boss) uses it, they are asking the subordinate person to rise up and swap roles. This is especially effective when you want a person to change their behavior or take on more responsibility.
“Would it be helpful if ...” When a fearful employee is unable to move forward, offering some options will help them see a possible course of action or positive outcome.
You focus on problems, not outcomes. Instead of asking ‘What’s wrong?’ and ‘Why is this happening? You should ask ‘What do we want?’ and ‘How will we create it?’ ”
Being outcome focused is more energizing and fills people with confidence. Avoid saying things like “Let me help you” or “I’ll make it better for you.” Instead, say “What outcome would you like?” and “What will having that do for you?”
You talk about change in the wrong way. Most business owners and managers want their businesses to change. That’s the only way to grow and get better. But as we know, most employees — and people in general — fear and resist change.
People tolerate change better if it’s framed the right way — more like “sameness with a difference.” Try presenting change as merely an improvement in what is already being done. The bad stuff is being removed, and the good stuff is being added. You might even avoid using the word “change” at all and instead use “growth” which is less daunting to most people.
“All business owners want to outperform, outsell, and out-innovate the competition,” says Comaford. “And most of us have teams that are quite capable of doing so. We just need to stop scaring the competence out of them.”

Tips for Growing Business Team

To what do you credit your business success? The financing you got during your start-up or growth phase? Your visionary business plan? Or perhaps your steadfast and determined leadership?
The truth is, for many small businesses, one of the most powerful elements in achieving success is a successful team. Successful teams empower, challenge and motivate employees to learn, grow, achieve and invest in the success of the business. They also make for happier employees and bolster retention rates.
Without teamwork, the workplace can become rife with unchecked egos, negativity, mediocre performance and under-valued employees.
Here are some ideas that can help you foster great team work (and yes, it will mean changing some of your old habits too).

Give Your Employees Parameters in Which to Make Decisions

You can’t do it all, and being the point of escalation for every issue, query or complaint is unsustainable. So look for ways in which you can empower your employees to make certain business decisions without you – after all, the person closest to the action is often the best person to make a decision, as long as they make that decision in the broader context of the implications for your business. Encourage your employees to consider the impact their decision will have on the customer, employees and business profitability. If they have any doubts about whether they are doing the right thing, then that becomes the time to escalate.
You could also do what the owners of Fairytale Brownies, an Arizona-based online and mail-order baking business, do – give employees the authority to spend up to $100 to solve a customer problem without having to ask. It works, because 95% of the businesses’ problems can be solved with $100 or less – whether it’s re-shipping an order, refunding a disgruntled customer, and so on.

Don’t Always Hire Based on Skills

Hiring the perfect candidate based on a skills-match may sound like the way to go, but oftentimes candidates with energy, enthusiasm, an eagerness to learn, and core values that align with yours may work out better in the long run. If a candidate has the right attitude and can demonstrate an aptitude to learn, even if they don’t have a perfect skill match, the chances are you can teach them most of what they need to know.

Challenge Your Employees

Take your employees outside of their comfort zone and task them with more than you think they might actually be able to handle. One of the best ways to promote talent is to nurture it; employees rarely grow if they stick to their job description and daily tasks.

Don’t Forget the Team Behind Your Team – Employees’ Families

Building a team also means taking care of those behind the scenes. Look for ways to include your employee’s families in your company’s social events, functions, fund-raisers, bring-your-kids/pets-to-work days, and so on.

Use Incentives to Drive Engagement

Incentives can encourage your team to get behind your mission. You could incentivize teams based on project completion goals or reward team members by function, such as “superintendent of the month” or “server of the month” – and offer perks as a reward. You could also use incentives to encourage employees to provide feedback about your business—say, free movie tickets in exchange for business improvement suggestions.

Be an Accessible and Inclusive Leader

Anyone can be a boss, but it takes a particular skill to be a good leader. Look for ways to demonstrate that you listen and care about your team’s work, their concerns, and their aspirations. For example, give employees more face time (simple things like skipping the usual back and forth over email; instead, hold a quick one-on-one in your office) or consider establishing mentor/protégé programs. Look for ways to be inclusive of your team, from monthly “lunch-and-learn” training opportunities to team brainstorming meetings. Don’t forget your management team– make room for quality face time for them too.

Deal with Egos

Egos can be destructive to the team dynamic, but they are hard to ignore. Instead, look for ways to recognize and acknowledge the value that a tricky employee brings to the table – the goal is to integrate individualists into the team, not isolate them.

Tips writing for great content

It’s a little strange to acknowledge that someone as famous and prolific as Stephen King is perhaps the ultimate ghostwriter. Then again, what about Stephen King and his writing isn’t strange? In 1977, King was frustrated with the industry standard that made it difficult to publish more than a single novel per year. Thus, King began publishing using the pen name Richard Bachman.
King published four novels before his secret was exposed, making this one of the greatest publishing tricks in literary history. As a great ghostwriter, Stephen King has a lot of tips for ghostwriters and content creators in general.

Article Writing Tips for Horrifically Effective Content

“Good books don’t give up all their secrets at once.” – Stephen King

Now, there’s nothing wrong about giving up all your secrets, just be sure to space it out effectively. After all, if you want to brand yourself as a thought leader in a particular industry, you have to provide useful content – but you always want to have something to say.
To do this, spread out your knowledge over a series of blogs or articles. The more in-depth you get on a particular topic, the more valuable the information is and the more content you can squeeze out of your knowledge.

“Any word you have to hunt for in a thesaurus is the wrong word. There are no exceptions to this rule.” – Stephen King

Really, Mr. King?
While this might seem counterintuitive at first, it makes complete sense. Shouldn’t writers have and develop our own unique voices? The more that we rely on 3rd party sources such as a thesaurus to do the writing for us, the less of our voice remains in the content. Make your content your own – natural and authentic.

“Description begins in the writer’s imagination but should finish in the reader’s.” – Stephen King

Remember, article writing and written online content should be concise and effective. When we include superfluous descriptions, we muck up the idea and sometimes make it difficult to follow the point of the piece. Surprisingly, you can have very clear and descriptive writing in just a few words.
Word economy is everything. Your words are like dots on the page, and it’s the job of the reader to connect them all.

“Write with the door closed, rewrite with the door open.” – Stephen King

To unleash your voice and personality in your article writing, write without any inhibitions. Write as though no one will read it. Once you get all of your ideas and thoughts onto the page, then that’s the time to critique it with an editor’s eye, not beforehand.
Article writing in mental privacy allows you to get all your ideas out. While they may not be the “best” ideas, at least you have the opportunity to develop and revise them with your open-door-edit.

Great Leaders





Sadly, 25% of businesses fail within their first year and an astonishing 70% of businesses fail within ten years. So, if you're thinking about starting a business or you've recently made the leap, how can you optimize your chances of success? What is the single most important factor in determining your success? I asked this question of 10 successful business leaders from the Young Entrepreneur Council, and their answers are below, followed by mine:
1. Build A Strong Leadership Team
We used to invest in technology. Then it was marketing. Then we woke up and realized it was all about the people. Bringing in the best, seasoned, Director/VP-level talent over the past 18 months has really helped the owners bring the company's goals back in focus. Do your systems, workflow and technology always need to be evolving? You bet. But at a certain point in company's growth, you will NEED an experienced leader helping you architect those things if you want to go to the next level. - Andrew Loos, Attack
2. Have A Great Mindset
Your mindset drives so much in business: the risks you take, opportunities you pursue, challenges to tackle, confidence level and vision. The great thing is that even if you have doubts and fears now, your mindset can change and grow with you as an entrepreneur. The things that once terrified me are now easy to manage and I understand much better why entrepreneurship is an excellent avenue for personal growth and development! - Kelly Azevedo, She's Got Systems
3. Execute
Hands down, continuing to execute to accomplish your goals is the single most important factor in making your business a success. Without continual execution, businesses sink. However, executing on the right goals will not only keep you from sinking, it will help you excel. - Stacey Ferreira, MySocialCloud .

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4. Have a Passion for Change

At Star Toilet Paper, we have a deep-seated yearning to change the world and that is what we are doing and will continue to do. Each and every week, we have a weekly email that we sign off with, "Let's change the world and disrupt the status quo." Having an internal team slogan like that really helps bring out the best in us and continues to fuel our passion. - Bryan Silverman, Star Toilet Paper
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5. Create Value

Purchase decisions almost always come down to value --- customers must realize a benefit from working with your business. That can mean a multitude of things, such as cost savings, convenience, reliability, increased quality, etc. Effectively providing value is integral to the long-term success of your company; not only does it assist in retaining your current customers, but also provides the highest-quality referrals you can ask for when attempting to gain new business. - Charles Bogoian, Kenai Sports, LLC

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6. Work With Clients Who Share Your Beliefs
Being ourselves and working with companies who share our beliefs is everything. We believe design makes a difference and we look to work with companies who agree. We also work with companies who know the people inside the building are what counts. Working with companies with soul has been the key to our success. - Chuck Longanecker, digital-telepathy

7. Focus
It's so tempting early on to chase after every interesting idea and business opportunity. Learning to say "no" or at least "not yet" is paramount to every entrepreneur's success. Focus on what's most important. Your customers and investors will thank you for it eventually. - Ryan Buckley, Scripted, Inc.

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8. Serve Your Customers

By providing your product or service in a fast, convenient, and friendly way, you'll establish your business as one built for the long term. Any unsatisfied customers should be compensated to ensure they'll still consider you for future business. Happy customers are everything. - Andrew Schrage, Money Crashers Personal Finance
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9. Remain Unsatisfied
I am famous internally for saying "we're almost there" when referring to the business. The truth is that "there" is a constantly moving goal post. As a team, we have a positive but relentless and never-satisfied attitude, which in turn results in our company always pushing for better and never being complacent. - Lauren Friese, TalentEgg
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10. Hire the Right People

I was telling my team just last week that regardless of how much we market or sell, if we don't create good products (in our case, websites), then we can't progress. It's people who create those sites, so hiring the best developers (or widget makers, or whoever makes your business succeed) is vital to keeping the engine of your business running. - Hassan Bawab, Magic Logix


These are the single most important things a leader must do to succeed in business according to ten successful young entrepreneurs. But wait - there are 10 different factors listed above! So which, in fact, is most important?
My answer to this question:
Focus is the single most important factor in determining your success as a business leader.

Focus means understanding what your priorities are in any given hour, day, month, quarter or year. Focus means knowing what's most important - product, service, hiring, fundraising, sales or innovation, and then concentrating on that one thing. Focus means knowing what's not as important in any given time period. Without focus, it's easy to wander - it's easy to become reactive instead of proactive - it's easy to fail. With focus and determination, you and your team will understand what's most important, and help you execute - to success. So that unlike that 70%, you can beat the odds and maintain a successful business over time.

Leadership Quotes

Listening
1) "When people talk, listen completely. Most people never listen." - Ernest Hemingway
2) "The most basic of all human needs is the need to understand and be understood. The best way to understand people is to listen to them." - Ralph Nichols
Storytelling
3) "Storytelling is the most powerful way to put ideas into the world today." -Robert McKee
4) "If you tell me, it’s an essay. If you show me, it’s a story." —Barbara Greene
Authenticity
5) "I had no idea that being your authentic self could make me as rich as I've become. If I had, I'd have done it a lot earlier." -Oprah Winfrey
6) "Authenticity is the alignment of head, mouth, heart, and feet - thinking, saying, feeling, and doing the same thing - consistently. This builds trust, and followers love leaders they can trust." -Lance Secretan
Transparency
7) "As a small businessperson, you have no greater leverage than the truth." -John Whittier
8) "There is no persuasiveness more effectual than the transparency of a single heart, of a sincere life." -Joseph Berber Lightfoot

Team Playing
9) "Individuals play the game, but teams beat the odds." -SEAL Team Saying
10) "Alone we can do so little; together we can do so much." - Helen Keller
Responsiveness
11) "Life is 10% what happens to you and 90% how you react to it." -Charles Swindoll
12) '"Your most unhappy customers are your greatest source of learning." - Bill Gates
Adaptability
13) "When you're finished changing, you're finished." -Ben Franklin
14) "It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change." –Charles Darwin
Passion
15) "The only way to do great work is to love the work you do." -Steve Jobs
16) "I have no special talents. I am only passionately curious." -Albert Einstein

Surprise and Delight
17) "A true leader always keeps an element of surprise up his sleeve, which others cannot grasp but which keeps his public excited and breathless." -Charles de Gaulle
18) “Surprise is the greatest gift which life can grant us.” - Boris Pasternak
Simplicity
19) "Less isn't more; just enough is more." -Milton Glaser
20) “Simplicity is the ultimate sophistication.” -Leonardo daVinci
Gratefulness
21) "I would maintain that thanks are the highest form of thought, and that gratitude is happiness doubled by wonder." -Gilbert K Chesterton
22) "The essence of all beautiful art, all great art, is gratitude." -Friedrich Nietzsche
Leadership
23) “Management is doing things right; leadership is doing the right things.” — Peter F. Drucker
24) "If your actions inspire others to dream more, learn more, do more and become more, you are a leader." —John Quincy Adams
25) "Leadership and learning are indispensable to each other." —John F. Kennedy

Wednesday, May 15, 2013

Financing to Offer for Customers

I ran across a great resource for offering financing that doesn't cost me a dime. No discounts, no fees, nothing. The consumer applies for a credit card that offers 18 mth zero interest. The consumer then pays me with the CC or writes a check on the cc to pay me. Some of the offers may have a 2-3% fee to the consumer, but that's cheap interested if considered.
Here's the link: http://www.myprojectloan.com/offers/index.html

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